Get your free Blandscape™ scorecard
Find out if your firm’soutdated brandis holding you back

Why it matters
Potential clients judge your firm before they even speak to you. So if you look and sound tired, traditional and outdated, this means less enquiries and lost opportunities.
Today, prospects choose firms that feel modern and meaningful. And they gravitate towards the brands that stand for something, and that stand out from the clichés.
What's included
Your free Blandscape™ scorecard covers ten key areas
Brand positioning
How well your firm’s positioning reflects your unique strengths, resonates with your target audience, and differentiates you from competitors.
Unique value proposition (UVP)
Whether your UVP clearly communicates the distinct value your firm offers and the specific benefits clients can expect.
Brand storytelling
Your brand’s ability to tell a compelling story that connects emotionally with clients. We focus on authenticity, trust-building, and relevance.
Visual identity & branding
Evaluating your logo, typography, colour palette, and overall design to ensure your visual identity exudes professionalism, consistency, and trust.
Tone of voice
The consistency and relevance of your tone of voice, assessing whether it reflects your firm’s values and connects with your audience.
Employer brand
How effectively your brand appeals to prospective and current employees, ensuring it communicates your firm’s culture, values, and career opportunities.
Brand content
Examining your content strategy to ensure it effectively conveys your expertise and engages your audience across blogs, articles, and other assets.
Website UI & UX
Assessing your website’s design, usability, and user experience, focusing on accessibility, client journey, and overall engagement.
Case studies & social proof
How well your case studies and testimonials showcase your expertise and build trust, focusing on clarity, relevance, and storytelling.
Trust & credibility factors
How effectively your firm uses case studies, testimonials, statistics and social proof to establish credibility and a sense of trust.
Request yours for free
Get your Blandscape™ scorecard
Simply add a few details and you’ll get a personalised audit with analysis and areas to strengthen.
Client results
You can take our word for it. Or you can take theirs.
"Huddle has been incredible to work with from the very start. Our partnership with Huddle began with a simple request for a logo refresh, but they had a vision way beyond just that. We kicked off with a branding workshop, which ultimately helped us define who we are as a company. This led to many other successful projects such as full rebrand, fresh marketing/sales material and templates, social media assets, webinar promotions, and more."
Maria Schroeder
Communications and Marketing Coordinator
Vibe IQ
What's included
FAQ’s
Once you've sent us your firm's details, we'll audit and analyse 10 key areas of your brand. You'll then be sent your Blandscape™ scorecard along with some expert advice and ideas.
You should receive your Blandscape™ scorecard in one working week. If you haven’t heard from us after this time, feel free to get in touch with us at hello@huddlecreative.com
You’ll receive a one-page Blandscape™ scorecard as a PDF, including strengths, weaknesses, and opportunities across the 10 key areas. The scorecard includes actionable insights all tailored to your firm’s specific needs.
The Blandscape™ scorecard is free and comes with no obligations. If you want a more detailed analysis of your overall brand from our expert consultants, you can contact us to arrange a call or meeting.
By requesting an audit you agree to join our mailing list, but you can unsubscribe at any time. We only send useful and relevant information, and your details will not be shared with any third parties.
Your questions, answered
Meet the experts in building law brands
Our Blandscape scorecard is a review of your firm’s current brand. The aim is to identify opportunities for improvement, highlight strengths, and deliver real-world recommendations tailored to your business ambitions.


Who we are
Rather talk to us than request an audit?
If you feel your firm’s brand needs some attention, we’re always happy to chat. Simply email us at hello@huddlecreative.com and one of our team will be in touch to arrange it all or book a call below.