Get your free Blandscape™ scorecard

Find out if your firm’s
outdated brand
is holding you back

Why it matters

Potential clients judge your firm before they even speak to you. So if you look and sound tired, traditional and outdated, this means less enquiries and lost opportunities.

Today, prospects choose firms that feel modern and meaningful. And they gravitate towards the brands that stand for something, and that stand out from the clichés.

What's included

Your free Blandscape™ scorecard covers ten key areas

01

Brand positioning

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How well your firm’s positioning reflects your unique strengths, resonates with your target audience, and differentiates you from competitors.

02

Unique value proposition (UVP)

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Whether your UVP clearly communicates the distinct value your firm offers and the specific benefits clients can expect.

03

Brand storytelling

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Your brand’s ability to tell a compelling story that connects emotionally with clients. We focus on authenticity, trust-building, and relevance.

04

Visual identity & branding

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Evaluating your logo, typography, colour palette, and overall design to ensure your visual identity exudes professionalism, consistency, and trust.

05

Tone of voice

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The consistency and relevance of your tone of voice, assessing whether it reflects your firm’s values and connects with your audience.

06

Employer brand

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How effectively your brand appeals to prospective and current employees, ensuring it communicates your firm’s culture, values, and career opportunities.

07

Brand content

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Examining your content strategy to ensure it effectively conveys your expertise and engages your audience across blogs, articles, and other assets.

08

Website UI & UX

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Assessing your website’s design, usability, and user experience, focusing on accessibility, client journey, and overall engagement.

09

Case studies & social proof

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How well your case studies and testimonials showcase your expertise and build trust, focusing on clarity, relevance, and storytelling.

10

Trust & credibility factors

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How effectively your firm uses case studies, testimonials, statistics and social proof to establish credibility and a sense of trust.

Request yours for free

Get your Blandscape™ scorecard

It can be hard to see your firm’s brand with fresh eyes. That’s why our free Blandscape™ scorecard analyses how people see you, from your positioning to your visual and verbal identity.

Simply add a few details and you’ll get a personalised audit with analysis and areas to strengthen.

Client results

You can take our word for it. Or you can take theirs.

"Huddle has been incredible to work with from the very start. Our partnership with Huddle began with a simple request for a logo refresh, but they had a vision way beyond just that. We kicked off with a branding workshop, which ultimately helped us define who we are as a company. This led to many other successful projects such as full rebrand, fresh marketing/sales material and templates, social media assets, webinar promotions, and more."

Maria Schroeder

Communications and Marketing Coordinator

Vibe IQ

What's included

FAQ’s

What does the audit process involve?

Once you've sent us your firm's details, we'll audit and analyse 10 key areas of your brand. You'll then be sent your Blandscape™ scorecard along with some expert advice and ideas.

How long does the audit take?

You should receive your Blandscape™ scorecard in one working week. If you haven’t heard from us after this time, feel free to get in touch with us at hello@huddlecreative.com

What will we get at the end of the audit?

You’ll receive a one-page Blandscape™ scorecard as a PDF, including strengths, weaknesses, and opportunities across the 10 key areas. The scorecard includes actionable insights all tailored to your firm’s specific needs.

How much does the audit cost?

The Blandscape™ scorecard is free and comes with no obligations. If you want a more detailed analysis of your overall brand from our expert consultants, you can contact us to arrange a call or meeting.

Will we be added to a mailing list?

By requesting an audit you agree to join our mailing list, but you can unsubscribe at any time. We only send useful and relevant information, and your details will not be shared with any third parties.

Your questions, answered

Meet the experts in building law brands

We’re the branding agency that helps firms build a brand with clarity and credibility.

Our Blandscape scorecard is a review of your firm’s current brand. The aim is to identify opportunities for improvement, highlight strengths, and deliver real-world recommendations tailored to your business ambitions.

Who we are

Rather talk to us than request an audit?

If you feel your firm’s brand needs some attention, we’re always happy to chat. Simply email us at hello@huddlecreative.com and one of our team will be in touch to arrange it all or book a call below.

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Upcoming event

Huddle Brandflakes

An intimate series of masterclasses, bringing together a mix of people interested in talking innovation and evolution, over breakfast ... or dinner!

The Host
Danny Somekh
Founder & CEO of Huddle Creative
The Venue
The Ned, London
Date & time
November 11, 2023
19:00 – 21:00
Audience attending a presentation in a dimly lit event space, viewing a projected slide on the screen
Interior of a secure vault used as an event space, featuring a large metallic door and modern furnishings
Audience attending a presentation in a dimly lit event space, viewing a projected slide on the screen
Interior of a secure vault used as an event space, featuring a large metallic door and modern furnishings
Audience attending a presentation in a dimly lit event space, viewing a projected slide on the screen
Interior of a secure vault used as an event space, featuring a large metallic door and modern furnishings