Expert Branding Services

Businesses need branding. Fact. Well considered and correct branding can set a business apart from its competitors, promote products and services in the eyes of consumers, cultivate brand loyalty to retain customers, and bolster competitive advantage in crowded markets.
But to achieve that, branding needs to be built on individuality. So, that’s where we come in. At Huddle we're a branding agency with an ethos to take the uniqueness of every business, elevate it, and then let it communicate its value to the world.

That’s why our digital branding services are designed to redefine your brand messaging, realign your brand positioning, and reposition your business branding in the front and centre of the minds of your consumers.

Brand Strategy

A solid brand strategy looks like a brand or business running at its optimal settings on strong foundations. It speaks on behalf of the business, it defines the business, and it moulds customer perception. We create brand strategies that are authentic, comprehensive, unique and packed with competitive advantage.

Brand Identity

Strong brand identities nurture consumer affinity, build trust, and create loyalty. They also differentiate brands from competitors in saturated markets. We find what’s bespoke about your brand, inject it with brand clarity and salience, and present you with a memorable and recognisable brand identity that supports your marketing strategy and propels your marketing efforts.

Brand Naming

Naming your brand based on a brand strategy is an important step - and often the hardest, we know. That’s why we make it easier and more fruitful by following a defined and proven process to give you a name that is meaningful, ownable, and capable of driving both your brand’s narrative and identity.

Stage 1

We get to understand you, your brand, your market, your consumers. We get to the heart of your branding strategy, and understand the reasons behind certain brand elements like your brand image, brand voice, brand message and logo design. We assess your competition, analyse your potential customers and even evaluate the success of your marketing campaigns.

Stage 2

The stage that sets us apart from other business branding services. We collaborate by bringing your expertise, your ideas, and your views on board with our digital branding services. We create a brand identity design with you, to ensure that your business brand remains authentic to your company origins. And we won't go ahead on things like the branding process, brand strategy, logo design, or creation of brand guidelines unless we have your approval and input.

Stage 3

We refine, using feedback and A/B testing to build the brand you’ve desired all along. We make sure your new brand identity and business branding efforts have a strong brand voice, are able to instigate brand awareness, and have a range of beautifully designed unique digital assets like an engaging website design, and social media branding materials, to engage and entice potential customers.

Brand health check

Are you serious about elevating your brand and making the changes that could set your business apart from the competition and build strong affinity with your key target audience? Then request your free brand health check here and let our brand agency expertise give you the answers you need to help you get there.

REQUEST A FREE BRAND HEALTH CHECK

FAQs

What is meant by branding services?

Branding services can be summarised as the process of creating a unique brand identity and marketing strategy for a product or company. This involves developing a brand strategy that will make the business branding stand out from its competitors, usually overseen by a branding agency. To be successful a consistent brand identity must be created across all business branding materials, to drive brand awareness from potential customers. Business branding services offered by branding agencies can help businesses to achieve this goal.

What do you mean by branding agency?

Branding services can be summarised as the process of creating a unique brand identity and marketing strategy for a product or company. This involves developing a brand strategy that will make the business branding stand out from its competitors, usually overseen by a branding agency. To be successful a consistent brand identity must be created across all business branding materials, to drive brand awareness from potential customers. Business branding services offered by branding agencies can help businesses to achieve this goal.

Why use branding services?

To really succeed in the competitive market place, businesses need to stand out and have a strong brand identity. By using branding services, companies can gain assistance from professionals who understand the branding process and how to create an effective and unique brand strategy. This can increase customer awareness of what your brand stands for, drive brand loyalty and ultimately lead to increased sales.

What do branding services include?

Branding services offered by a branding agency usually include a multitude of branding elements such as creating a brand identity, rebranding established brands or undertaking brand refreshes, identifying brand positioning, articulating brand messaging, enhancing a branding strategy and finding and developing a brand voice. Brands may also receive brand consulting services, and assets such as brand guidelines, digital marketing materials, and social media marketing materials.

How much does branding usually cost?

The price of branding services varies considerably, with projects costing more as the design process continues. For this reason it is important to note that quotes for branding services are usually bespoke to businesses as they require more than just a logo. Specific creative thinking and enhanced understanding of colour, layout, image and form as well as typographic preferences are all needed to form an authentic and effective brand identity.